WordPress has evolved as a prominent CMS in the recent past. It has become one of the most popular tools among the business owners. Every business owner wants a strong online presence of their business in this highly competitive internet era. HTML is now a thing of the past. It makes it really difficult for the non tech business owners to handle it while WordPress provides an extremely easy to use interface.
WordPress offers a lot of features that can help you in attracting more and more visitors to your site. It offers an amazing design by simply using themes and provide a beautiful look to your site. A WordPress site has great functionality features and performance as compared to an HTML site. HTML to WordPress is getting increasingly popular among the business owners because of its surprising outcome.
Let us have a look on some of the high points of converting your HTML website to WordPress to boost your business growth:
1) Responsive Design
It is easy to get a responsive design with WordPress which can be easily fit any screen size be it a desktop, tablet or mobile. You do not need to build a new website for mobiles. Responsive design helps your site to rank higher in the search engine rankings. Moreover, you site gets a wide exposure as it does not remain confined to the desktop users only. It helps to drive more and more users to your business site.
2) Flexibility to Use Plugins
This is one of the most standout features of WordPress. You can use plugins to improve the functionality of a WordPress site. There is a plugin for almost each kind of customization like enhancing the security or improving speed or performance.
It is an expert’s job to make changes in a HTML website. It needs to be done using hard lines of code which you may not be aware of. WordPress provides relatively very simple and easy to use features. You can easily update and modify a WordPress website with some basic knowledge.
4) Consistent Design
Converting your existing static HTML website to WordPress provides you a consistent and dynamic design. This is considered one of the main reasons behind the WordPress conversions. It gives you the flexibility to use pre-designed themes or go for custom designed themes.WordPress provides the features of dynamic web pages. It gives the visitors a delightful experience of browsing your website.
5) Easily Accessible
It is easy to access your WordPress site from your very own computer. It does not need any specific hardware or software installs. All you need is a PC with internet access and you can start working right away.
6) Easy to Use
As a business owner, you may like to update some content or information frequently on your site. WordPress makes it easily possible for you. You can yourself add posts containing text or images easily. You need not go to your developer every time you want to add some content. It saves your time and provides you the opportunity to post according to your needs.
7) WordPress is SEO Friendly
One of the most sought after benefit of WordPress conversion is that WordPress is very SEO friendly. Search engines like the simple and clean code of WordPress. Moreover, your frequency of updating content attracts the search engine robots towards your site. You need not manipulate any code, you can boost your SEO efforts with little knowledge and using plugins in WordPress. Your WordPress site has comparatively more chances to rank higher in the search engine rankings.
8) Flexibility and Scalability
It is easy to customize the WordPress website using themes. You can modify your website the way you want. It enables you to change the look and feel of your website quickly using templates. WordPress provides you the flexibility to have a whole different theme or layout for every single page of your website. It helps in providing a great user experience to your visitors.
9) Social Media Integration
Social media is definitely an effective way to gain exposure for your business. It is easy to integrate your WordPress website with different social media platforms. It helps to drive more traffic to your business website and gain new customers for your business.
10) Increased User Interaction
WordPress provides the features of dynamic web pages, it includes contact forms, feedback options, and social media plugins to increase the user interaction. It helps to engage the visitors. It helps in increasing the conversions from visitors to customers.
WordPress is a constantly growing system, you can easily hire WordPress development firm to convert your existing HTML site into a fully functional WordPress site and that too at a competitive price. It will really help you in driving more traffic to your site and in turn, you will experience a higher conversion rate.